Business Analytics Tool for Real Estate Marketing Platform
We worked with an internal business intellegence team at a Real Estate markeing firm to develop a tool to get a better overview of client and market data. The tool monitored and fused real time analytics, advertising, and MLS (Real Estate Listings) into one view where opportunities and issues were highlighted. We worked with members of SEO, Paid Ad, and Content Strategy teams to ensure the tool gave them the insights they needed.